Investor Relations

The Cheesecake Factory Doubles the Reward for Cyber Monday Gift Card Purchases

November 26, 2014

Online shoppers receive two eSlice of Joy Cards for every $25 in gift card purchases

CALABASAS HILLS, Calif.--(BUSINESS WIRE)--Nov. 26, 2014-- Fans of The Cheesecake Factory can reward both themselves and their friends and family with this year’s Cyber Monday promotion online at www.shop.thecheesecakefactory.com. For every $25 in gift cards purchased online on December 1, 2014 (beginning at 12:00 a.m. PST), purchasers will receive two eSlice of Joy Cards via email – this is double the reward that The Cheesecake Factory is offering during the remainder of the holiday season. Each eSlice of Joy Card is redeemable for one slice of The Cheesecake Factory’s legendary cheesecake beginning January 1, 2015 through March 29, 2015*.

Guests who purchase $25 in gift cards online on Cyber Monday will receive two eSlice of Joy Cards via email. Purchasers will not receive a hard copy of the certificate in the mail.

*Terms and Conditions:

  • Offer available online only at www.shop.thecheesecakefactory.com from 12:00 a.m. PST (3:00 a.m. EST) on 12/1/2014 to 12:00 a.m. PST (3:00 a.m. EST) on 12/2/2014.
  • $25 Gift Card increments must be purchased in a single transaction to qualify for reward.
  • The Cheesecake Factory is not responsible for any inability to purchase Gift Cards during the Promotion Period, regardless of cause, and will not provide rain checks or other “make goods” in the event of any such inability.
  • eSlice of Joy Card may be redeemed on a future visit from 1/1/15 - 3/29/15 for one complimentary slice of cheesecake or layer cake. One card per guest, per visit.
  • May not be used in conjunction with any other discount or offer.
  • eSlice of Joy Card has no cash value. One time use only.
  • To redeem eSlice of Joy Card:
    • Print the emailed eSlice of Joy Card, making sure the 16-digit Gift Card number and 8-digit PIN are legible to redeem. Present the print out to your server at time of payment.
    • If you choose to redeem from your mobile device, inform your server and write the 16 digit gift card number legibly (spaces between every 4 numbers) on the bottom of the check.
    • For Curbside-To-Go orders, please notify The Cheesecake Factory at time of order and present printed email at time of pick-up.
  • Valid at The Cheesecake Factory restaurants in the United States and Puerto Rico only. eSlice of Joy Cards Expires March 29, 2015.

About The Cheesecake Factory

The Cheesecake Factory Incorporated created the upscale casual dining segment in 1978 with the introduction of its namesake concept. The Company operates 187 full-service, casual dining restaurants throughout the U.S. and Puerto Rico, including 175 restaurants under The Cheesecake Factory® mark; 11 restaurants under the Grand Lux Cafe® mark; and one restaurant under the RockSugar Pan Asian Kitchen® mark. Internationally, eight The Cheesecake Factory® restaurants operate under licensing agreements. The Company also operates two bakery production facilities in Calabasas Hills, CA and Rocky Mount, NC that produce approximately 70 varieties of quality cheesecakes and other baked products. In 2014, the Company was named to Fortune magazine’s “100 Best Companies to Work For” list. To learn more about the Company, visit www.TheCheesecakeFactory.com.

Source: The Cheesecake Factory

Murphy O’Brien Public Relations
Wendi Shapiro / Anna Whitlow / Suzanne Davis / Marissa Girolamo
310-453-2539
cheesecake@murphyobrien.com