Investor Relations

Today, July 30 is National Cheesecake Day and The Cheesecake Factory^® is celebrating by offering guests who dine-in at any of its 163 locations, any slice of cheesecake for half price*. The Cheesecake Factory also celebrates summer and s’mores season by turning America’s classic campfire treat into a new culinary experience with the debut of its new Toasted Marshmallow S’mores Galore™ cheesecake on July 30.

Inspired by the nostalgic bonfire treats made with toasted marshmallows, creamy melted chocolate and graham crackers, The Cheesecake Factory puts a unique twist on this classic childhood favorite by combining it with its world-famous cheesecake. Featuring Hershey’s^® chocolate, the Toasted Marshmallow S’mores Galore™ is topped with rich chocolate ganache and finished with a large Honey Maid^® graham cracker square, whipped cream and housemade marshmallow that’s toasted to-order.

All day during regular business hours

• Lines of guests waiting to enjoy any slice at half price.
• The Cheesecake Factory managers available to discuss cheesecake flavors and how many slices of cheesecake they expect to serve on National Cheesecake Day.

For more information visit www.TheCheesecakeFactory.com/ or www.facebook.com/thecheesecakefactory

*One slice of cheesecake per dine-in guest. Must be present. Offer valid in the US only. HERSHEY’S^® Trademark and Trade Dress are used under license and with permission of The Hershey Company. HONEY MAID^® is a registered trademark of Mondelez International group, used with permission.