Thousands of Volunteers from The Cheesecake Factory Transform
Salvation Army Shelters into Sit-Down Restaurants on Thanksgiving
CALABASAS HILLS, Calif.--(BUSINESS WIRE)--Nov. 23, 2011--
The Cheesecake Factory® and its dedicated staff will again share the
spirit of hospitality and service with communities across the country as
part of its decade-long annual Thanksgiving feast for those in need.
With economic difficulties and unemployment challenges leaving many
families without the means for well-balanced meals, The
Cheesecake Factory and its staff volunteers will prepare and serve a
sit-down meal for more than 6,000 low-income individuals and families at
Salvation Army locations on Thanksgiving Day.
The Cheesecake Factory’s Thanksgiving Day Feast will take place at
Salvation Army locations in 13 cities including Anaheim, Calif.;
Atlanta; Boston; Chicago; Dallas; Ft. Lauderdale, Fla.; Houston; Long
Island, N.Y.; Los Angeles; Miami; Phoenix; San Francisco; and
Washington, D.C. Volunteer staff numbering more than 3,000 from The
Cheesecake Factory will gather together to prepare and serve the holiday
meals. More than 6,000 guests will be treated to the full-service,
sit-down dinner that will include freshly roasted turkey with all the
trimmings, finished with The Cheesecake Factory’s famous Pumpkin
Cheesecake.
“We are honored to be serving our tenth-annual Thanksgiving Feast for
those in need,” said David Overton, Founder of The Cheesecake Factory.
“We are so appreciative of our more than 3,000 dedicated staff members
who have graciously volunteered their time to help us serve these
special guests. It is a true reflection of the spirit of hospitality and
service mindedness that is central to The Cheesecake Factory’s culture.”
The annual Salvation Army Thanksgiving Day Feast is one of many
hunger-relief causes The Cheesecake Factory is committed to supporting
in its local communities. The Cheesecake Factory has donated more than
$2.1 million to Feeding America, the nation’s leading domestic
hunger-relief charity, over the past three years which equates to
approximately 14.7 million meals.
The Cheesecake Factory also participates in ongoing hunger-relief
projects and events nationwide such as the “Harvest Program” in which
surplus food from the restaurants is regularly donated to local food
rescue operations for distribution to soup kitchens and shelters to help
those in need.
For more information about The Cheesecake Factory, please visit www.TheCheesecakeFactory.com
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About The Cheesecake Factory
The Cheesecake Factory Incorporated created the upscale casual dining
segment in 1978 with the introduction of its namesake concept. The
Company operates 169 full-service, casual dining restaurants throughout
the U.S., including 155 restaurants under The Cheesecake Factory® mark;
13 restaurants under the Grand Lux Cafe® mark; and one restaurant under
the RockSugar Pan Asian Kitchen® mark. The Company also operates two
bakery production facilities in Calabasas Hills, CA and Rocky Mount, NC
that produce over 70 varieties of quality cheesecakes and other baked
products. For more information, please visit www.TheCheesecakeFactory.com.
Source: The Cheesecake Factory
Murphy O’Brien Public Relations
Chris Ward / Jenny Burke / Lydia
Lee / Destiny Gensemer
310-453-2539
Cheesecake@murphyobrien.com