25 Cents from Each Slice of the New Reese's Peanut Butter
Chocolate Cake Cheesecake Donated to Feeding America for One Year
Jul 29, 2010 (BUSINESS WIRE) --
The Cheesecake Factory:
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What
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Friday, July 30 is National Cheesecake Day and The Cheesecake
Factory is celebrating by offering guests who dine in any
slice for half price. Choose from more than 30 flavors!
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The Cheesecake Factory will debut its newest flavor - Reese's(R)
Peanut Butter Chocolate Cake Cheesecake - featuring chunks of
Reese's Peanut Butter Cups baked in Original Cheesecake with
layers of delicious Fudge Cake and Caramel.
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For every slice of Reese's Peanut Butter Chocolate Cake Cheesecake
sold over the next year, 25 cents will be donated to Feeding
America, the nation's largest hunger-relief organization. The
Cheesecake Factory has donated more than $1.2 million to Feeding
America over the past two years.
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For more information, visit www.TheCheesecakeFactory.com.
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When
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Friday, July 30, 2010
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All day - Find local business hours at www.thecheesecakefactory.com/locations
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Where
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148 restaurants throughout the U.S. (dine in only)
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Visuals
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* Lines of guests waiting to enjoy any slice for half price.
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* The Cheesecake Factory managers to talk about cheesecake
flavors, and how many guests they expect to serve on National
Cheesecake Day.
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* Whole cakes and slices of the new Reese's Peanut Butter
Chocolate Cake Cheesecake.
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B-ROLL
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General Cheesecake Factory B-Roll is available via You Send It: http://tinyurl.com/nationalcheesecakeday
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Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6377805&lang=en.
SOURCE: The Cheesecake Factory
Murphy O'Brien Public Relations
Wendi Shapiro / Christie Stewart / Christina Campoy
310-453-2539
wshapiro@murphyobrien.com
cstewart@murphyobrien.com
ccampoy@murphyobrien.com