CALABASAS HILLS, Calif.--(BUSINESS WIRE)--Nov. 6, 2006--The
Cheesecake Factory Incorporated (Nasdaq:CAKE) today announced the
opening of its 114th Cheesecake Factory restaurant at the Bayshore
Mall in Glendale, Wisconsin on November 2, 2006. The restaurant
contains approximately 10,900 square feet and 270 seats.
"The Milwaukee opening represents our fourth opening in a six-day
period," commented David Overton, Chairman and CEO. "Despite the work
involved in opening 13 restaurants this quarter of the size and highly
customized design that make The Cheesecake Factory restaurants unique,
our team is executing extremely well and we continue to be on track
with the remaining nine restaurants that are scheduled to open during
the fourth quarter of fiscal 2006."
About The Cheesecake Factory Incorporated
The Cheesecake Factory Incorporated operates 114 upscale, casual
dining restaurants under The Cheesecake Factory(R) name that offer an
extensive menu of more than 200 items with an average check of
approximately $17.00. The Company also operates two bakery production
facilities that produce over 50 varieties of quality cheesecakes and
other baked products for the Company's restaurants and for other
leading foodservice operators, retailers and distributors.
Additionally, the Company operates eight upscale, casual dining
restaurants under the Grand Lux Cafe(R) name; one self-service,
limited menu "express" foodservice operation under The Cheesecake
Factory Express(R) mark inside the DisneyQuest(R) family entertainment
center in Orlando, Florida; and licenses two bakery cafe outlets to
another foodservice operator under The Cheesecake Factory Bakery
Cafe(R) name. For more information about The Cheesecake Factory
Incorporated, please visit thecheesecakefactory.com.
Safe Harbor Statement
This press release contains forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995.
Forward-looking statements can be identified by words such as
"anticipates", "expects", "will" and similar words and their
variations. Forward-looking statements involve known and unknown
risks, uncertainties and other factors that may cause the actual
results, performance or achievements of the Company to be materially
different from any future results, performance or achievements
expressed or implied by forward-looking statements. Investors are
cautioned that forward-looking statements are not guarantees of future
performance and that undue reliance should not be placed on such
statements. The Company undertakes no obligation to publicly update or
revise any forward-looking statements or to make any other
forward-looking statements, whether as a result of new information,
future events or otherwise unless required to do so by the securities
laws. Investors are referred to the full discussion of risks and
uncertainties associated with forward-looking statements and the
discussion of risk factors contained in the Company's filings with the
Securities and Exchange Commission.
CONTACT: The Cheesecake Factory Incorporated
Jill Peters, 818-871-3000
SOURCE: The Cheesecake Factory Incorporated