CALABASAS HILLS, Calif.--(BUSINESS WIRE)--Feb. 28, 2006--The
Cheesecake Factory Incorporated (Nasdaq: CAKE) today announced the
opening of its 104th Cheesecake Factory restaurant on February 27,
2006 in the Chesterfield Mall in Chesterfield, Missouri. The
restaurant contains approximately 9,600 square feet and approximately
260 seats.
About The Cheesecake Factory
The Cheesecake Factory Incorporated operates 104 upscale, casual
dining restaurants under The Cheesecake Factory(R) name that offer an
extensive menu of more than 200 items with an average check of
approximately $17.00. The Company also operates a bakery production
facility that produces over 50 varieties of quality cheesecakes and
other baked products for the Company's restaurants and for other
leading foodservice operators, retailers and distributors.
Additionally, the Company operates seven upscale casual dining
restaurants under the Grand Lux Cafe(R) name; one self-service,
limited menu "express" foodservice operation under The Cheesecake
Factory Express(R) mark inside the DisneyQuest(R) family entertainment
center in Orlando, Florida; and licenses two bakery cafe outlets to
another foodservice operator under The Cheesecake Factory Bakery
Cafe(R) name. For more information about The Cheesecake Factory
Incorporated, please visit http://www.thecheesecakefactory.com.
CONTACT: The Cheesecake Factory Incorporated
Jill Peters, 818-871-3000
SOURCE: The Cheesecake Factory Incorporated